You and me versus the rest of the world: the effects of affiliative motivation and ingroup partner status on social tuning.

Bandura argues that individuals are more likely to engage in social learning when they identify with a social model and when they are motivated or rewarded. Therefore, in the present work, we investigate how these two key factors, perceived similarity and affiliative motivation, influence the extent to which individuals engage in social tuning or align their views with an interaction partner-especially if their partner's attitudes differ from the larger social group. Experiment 1 (170 participants) explored the role of perceived similarity through group membership when needing to work collaboratively with a collaboration partner whose climate change beliefs differed from a larger social group. Experiment 2 (115 participants) directly manipulated affiliative motivation (i.e., length of interaction time) along with perceived similarity (i.e., Greek Life membership) to explore if these factors influenced social tuning of drinking attitudes and behaviors. Experiments 3 (69 participants) and 4 (93 participants) replicated Experiment 2 and examined whether tuning occurred for explicit and implicit attitudes towards weight (negative views Experiment 3 and positive views Experiment 4). Results indicate that when individuals experience high affiliative motivation, they are more likely to engage in social tuning of explicit and implicit attitudes when their interaction partner belongs to their ingroup rather than their outgroup. These findings are consistent with the tenets of Social Learning Theory, Shared Reality Theory, and the affiliative social tuning hypothesis.

The effects of perspective taking primes on the social tuning of explicit and implicit views toward gender and race.

The current research aims to investigate whether perspective taking influences social tuning, or the alignment of one's self-views, explicit attitudes, and/or implicit attitudes with those of an interaction partner. In six different experiments, participants believed they would interact with a partner to complete a task. Prior to this ostensible interaction, participants were given a perspective taking mindset prime, or not, and information about their ostensible interaction partners views. Participants then completed attitude measures related to the partner's perceived views. Experiments 1a, 1b, and 2 examined whether perspective taking with an ostensible interaction partner who endorses gender traditional (or non-traditional) views align their self-views with this partner, including implicit self-views (Experiment 2). Experiments 3-5 investigated whether perspective taking leads to social tuning for egalitarian racial attitudes, including when the partner's expectations of how others will be and when the participant learns their ostensible IAT score at the beginning of the session. We predicted perspective takers would be more likely to social tune their explicit and implicit attitudes to the attitudes of their interaction partner than non-perspective takers. Across all experiments, perspective takers were more likely to social tune their self-views and explicit attitudes than non-perspective takers. However, social tuning never occurred for implicit attitudes. Thus, future research is needed to understand why perspective taking does not influence the tuning of implicit attitudes, but other motivations, like affiliative and epistemic, do.